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How We Use Cookies
Here you can manage your cookie settings via the Your Cookie Preferences section below. You can also view our Cookie Policy which contains information about the specific cookies we use and for what purpose.
WHAT ARE COOKIES?
A cookie is a very small piece of information that a website stores on your browser to save and collect basic information. Many cookies are essential for the operation of our website, for example to allow you to make a purchase or create an account with us. Cookies on our website are also used to customise certain areas of content just for you and to make your browsing experience faster and more efficient.
COOKIE POLICY
HOW WE USE COOKIES
Cookies on our website are used for the following purposes:
- To enable you to add items to your shopping basket and purchase them.
- To enable you to create an account to have information such as order history, or your details remembered for later.
- To improve the websites’ usability by saving you time on making a purchase or tracking your order.
- To analyse and improve the use of our website through analytics software.
- To provide relevant advertising and marketing communications.
- To facilitate secure payment processing and other essential functionalities provided by third-party services.
INFORMATION COLLECTED
The cookies on our websites collects various types of information to enhance your browse experience, analyze site usage, and deliver relevant content and advertisements. While our strictly necessary cookies do not collect sensitive personal information such as your name, address, or email address, other categories of cookies may collect data related to your browse behaviour, device information, and interactions with our website. This data is typically aggregated or pseudonymous.
TYPES OF COOKIES WE USE
The cookies our website uses are split into several categories to help you understand their purpose:
STRICTLY NECESSARY COOKIES
These cookies perform important functions on our website, enabling basic features and normal website behavior which you will expect from us. Without them, we cannot provide you with essential services. For this reason, you cannot disable these cookies.
| Name | Provider/Domain | Description | Purpose | Expiration Time |
|---|---|---|---|---|
| ASP.NET_SessionId | hmv.com | System cookie | This is a temporary cookie file which is erased when you close your web browser. When you restart your browser and revisit our site, the website will not recognise you. | End of Session |
| .ASPXFORMSAUTH | hmv.com | System cookie | This cookie is used to identify that you are signed into the website. | Session |
| CMSPreferredCulture / CMSPreferredUICulture | hmv.com | Kentico CMS cookie | These cookies allow the website to determine what your preferred language is when serving you content. | 1 year |
| CMSShoppingCart | hmv.com | Kentico CMS cookie | This cookie is used to remember the reference to your shopping basket when making a purchase through the website. | Session |
| CMSViewMode | hmv.com | Kentico CMS cookie | This cookie is used by the CMS to identify that you are viewing the website in either live, preview or editing mode. | Session |
| cookiesViewed | hmv.com | Application cookie | Used to remember user's cookie consent preferences. | 1 year |
| __RequestVerificationToken | hmv.com | Security cookie | Used to prevent Cross-Site Request Forgery (CSRF) attacks. | End of Session |
| CMSCookieLevel | hmv.com | System cookie | Records the user's selected cookie consent level. | 364 Days |
| CMSLandingPageLoaded | hmv.com | System cookie | Indicates if the landing page has been loaded for the current session. | 19-20 Minutes / Session |
| OpenIdConnect.nonce.* | hmv.com | Security cookie | Used for authentication and to prevent replay attacks in OpenID Connect. | 14-15 Minutes |
| QueueFair-Pass-* | hmv.com | Queue-Fair virtual waiting room cookie | Facilitates access to the website during high traffic periods by managing virtual queues. | 14 Minutes |
| QueueFair-Store-hmv | hmv.com | Queue-Fair virtual waiting room cookie | Stores information about the user's state within the Queue-Fair system. | 3-19 Days |
| StoreStockPostcode | hmv.com | Application cookie | Used to remember a user's preferred store stock postcode. | 3 Days |
FUNCTIONAL COOKIES
These cookies enable enhanced functionality and personalisation, such as live chat support, or remembering choices you make to provide more personal features. If you do not allow these cookies, some or all of these services may not function properly.
| Name | Provider/Domain | Description | Purpose | Expiration Time |
|---|---|---|---|---|
| __zlcmid | Zendesk Chat (.hmv.com) | Live chat cookie | Used to enable and maintain the live chat support functionality on the website. | 1 year |
| Klarna Cookies (e.g., AMP_0790d940ce, fs_lua, fs_uid, kdid) | Klarna (.klarna.com) | Payment processing cookies | Used to facilitate secure payment transactions and related Klarna services. | Session to 1 year |
PERFORMANCE COOKIES
These cookies collect information about how you use our website, such as which pages you visit most often, and if you get error messages from web pages. These cookies do not collect information that identifies you. All information these cookies collect is aggregated and therefore anonymous. It is only used to improve how our websites works.
| Name | Provider/Domain | Description | Purpose | Expiration Time |
|---|---|---|---|---|
| Google Analytics Cookies (e.g., _ga_*, _gid) | Google Analytics (.analytics.google.com, .google.com, .google.co.uk) | Analytics cookie | Used to collect information about how visitors use our website, including the number of visitors, where visitors have come from, and the pages they visited. | 60 days to 2 years |
| Hotjar Cookies (e.g., _hj*, hj*) | Hotjar (HotJar Surveys, HotJar Session, HotJarUser) | User behavior analytics and feedback cookie | Used to understand user behavior, collect feedback through surveys and polls, and provide session replay functionalities to improve website usability. | Session to 1 year |
| Clarity Cookies (e.g., CLID, SM) | Microsoft Clarity (www.clarity.ms, c.clarity.ms) | Session recording and analytics cookie | Used to understand how users interact with the website through session replays and heatmaps. | Session to 364 days |
| Exponea Cookies (e.g., xnpe_*, __exponea_*) | Exponea (api.uk.exponea.com, .hmv.com) | Marketing automation and personalization cookie | Used for marketing automation, personalization of content, and analysis of customer journeys. | Session to 1 year |
| _br_uid_2 | Bloomreach (.hmv.com) | SEO and content performance cookie | Used for tracking SEO performance and content effectiveness. | 1 year |
ADVERTISING COOKIES
These cookies are used to deliver advertisements more relevant to you and your interests, limit the number of times you see an advertisement, and help measure the effectiveness of advertising campaigns. They are usually placed by advertising networks with our permission.
| Name | Provider/Domain | Description | Purpose | Expiration Time |
|---|---|---|---|---|
| Google Advertising Cookies (e.g., __Secure-*, AEC, APISID, HSID, NID, SAPISID, SID, SIDCC, SSID, IDE, APC, receive-cookie-deprecation) | Google / DoubleClick (.google.com, .google.co.uk, .doubleclick.net) | Advertising and security cookies | Used to display personalised advertisements, prevent fraudulent ad impressions, and track ad campaign performance across websites. | Session to over 1 year |
| Microsoft Ads Cookies (e.g., _uetvid_*, _uetmsclkid) | Microsoft Ads | Advertising and tracking cookies | Used for tracking user activity and the performance of advertising campaigns on Microsoft Advertising. | Session to 1 year |
| TikTok Cookies (e.g. _ttp, ttcsid_, ttcsid_*, ttclid, _pangle) | TikTok (.tiktok.com) | Advertising cookies | To measure and improve the performance of advertising campaigns and to personalize the customer experience (including ads) on TikTok. | 13 months from the last date it was used |
| YouTube Cookies (e.g., VISITOR_INFO1_LIVE, VISITOR_PRIVACY_METADATA, YSC, __Secure-ROLLOUT_TOKEN) | YouTube (youtube.com) | Video playback and advertising cookies | Used to track video views, user preferences, and display relevant video advertisements when YouTube videos are embedded on the website. | Session to 179 days |
Last updated: January 2026
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