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What is the Sanrio universe?
Enter the pawsitively adorable Japanese world of the kawaii characters. It began with Shintaro Tsuji's vision to spark joy and delight in children of all ages in 1960 through the endearing stories of darling animal characters like Cinnamoroll and My Melody.
Its first character was a gentle, laid-back bear named Coro Chan, but the Sanrio universe really transcended international borders with the introduction of Hello Kitty in 1974. With her famous red bow and sugary sweet demeanour, this feline sweetheart embodies everything that Tsuji's world is about – friendship, kindness and wholesome adventures!
With animated series, movies, games and branded clothing, there's no end to the delightful whimsy Sanrio brings to our lives.

What Sanrio clothes are available?
Our collection of Sanrio clothing covers the adorable major players in this universe, so you can show some love to your favourite kawaii characters.

My Melody
My Melody is the kawaii version of Little Red Riding Hood, and she loves pound cake nearly as much as her friends! This beloved bunny is Hello Kitty's closest gal pal. Make it clear that you're a best friend of the Sanrio queen bee and add a creative twist to your wardrobe with a My Melody graphic t-shirt or mini backpack.

Hello Kitty
This Sanrio poster girl needs no introduction but hello, Hello Kitty! Easily the most famous kawaii character, she's instantly recognisable with her pretty bow and playful design. Can you believe she's 50 years old? If you're Hello Kitty's biggest fan, show your appreciation with Sanrio clothing or a spooky seasonal tee emblazoned with this prancing feline.

Cinnamoroll
Who doesn't love this chubby, little dog who lives on a cloud with his friends and serves delicious treats at Café Cinnamon? A brightly coloured Cinnamoroll t-shirt or cross-body bag is the perfect way to add some super cute style to your everyday look. We promise he'll whisk away your heart!

Pompompurin
Another darling puppy, Pompompurin is a fan favourite who loves collecting shoes, snoozing and eating pudding. There's a lot we have in common with this sweet golden retriever, and you can emulate his energetic and cosy nature with Sanrio clothes like our Pompompurin t-shirts or Loungefly bag.

Kuromi
Though technically a villain, Kuromi is undeniably cute, and her cheeky personality makes us love her even more! She's My Melody's rival but you can tell them apart by Kuromi's edgy, punk-inspired style and devilish charm. Her t-shirts and merchandise are suited to fans who love a mix of cuteness and attitude.

What other Sanrio products are available?
Alongside the hmv range of character clothes, we stock plenty of other Sanrio merchandise that kawaii fans need to build up their collection.
  • Sanrio merchandise: Our clothing range isn't just limited to t-shirts and jackets, you'll find a selection of backpacks, purses, mugs, keychains, stationery and more! You can make your very own Sanrio universe at home.
  • Funko Pop! figurines: Curate a set to be admired with our Sanrio Funko Pop! figures. Serious collectors can enjoy limited-edition figurines with exclusive outfits and rarer characters like Aggretsuko and Pochacco.
  • Hello Kitty merchandise: It's no surprise that Hello Kitty has a merchandise collection of her very own. From cuddly plushies and toys to wireless headphones and blind boxes, there's everything a Kitty fan could ever need.
Why choose hmv for your Sanrio clothing?
  • You can always depend on us to deliver outstanding pop culture merchandise and media. We've got more than 100 years of experience behind us, and we stock thousands of products.
  • Excellent customer service is at the core of our business – just take a look at all the positive reviews left by satisfied customers on Trustpilot.
  • Pay for your Sanrio clothes upfront or use Klarna to split the cost into three interest-free instalments (T&Cs apply).
  • If you experience any problems with your purchase, you have a 14-day returns policy that you can use by visiting our returns portal.
  • Spend £20 on your sanrio clothing order and enjoy free UK delivery (exclusions apply). We'll always try to ship within 24 hours or pick up your purchase from a store with Click & Collect.
Buy your Sanrio clothes from hmv today
Say hello to your favourite Sanrio friends with our clothing collection. Whether you're looking for a cute tee sporting My Melody or a certain famous Japanese feline, we've got you covered.
You can explore our full Sanrio collection online today or visit your nearest UK store to browse the clothes in person. Our experts are always on hand to assist if you have any questions.
Just get in touch or use our help centre for further information. You'll find the advice you need on orders, exclusive events and store information.
 

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