What is the Sanrio universe?

Enter the pawsitively adorable Japanese world of the kawaii characters. It began with Shintaro Tsuji's vision to spark joy and delight in children of all ages in 1960 through the endearing stories of darling animal characters like Cinnamoroll and My Melody.

Its first character was a gentle, laid-back bear named Coro Chan, but the Sanrio universe really transcended international borders with the introduction of Hello Kitty in 1974. With her famous red bow and sugary sweet demeanour, this feline sweetheart embodies everything that Tsuji's world is about – friendship, kindness and wholesome adventures!

With animated series, movies, games and branded clothing, there's no end to the delightful whimsy Sanrio brings to our lives.

What Sanrio clothes are available?

Our collection of Sanrio clothing covers the adorable major players in this universe, so you can show some love to your favourite kawaii characters.

My Melody

My Melody is the kawaii version of Little Red Riding Hood, and she loves pound cake nearly as much as her friends! This beloved bunny is Hello Kitty's closest gal pal. Make it clear that you're a best friend of the Sanrio queen bee and add a creative twist to your wardrobe with a My Melody graphic t-shirt.

Hello Kitty

This Sanrio poster girl needs no introduction but hello, Hello Kitty! Easily the most famous kawaii character, she's instantly recognisable with her pretty bow and playful design. Can you believe she's 50 years old? If you're Hello Kitty's biggest fan, show your appreciation with Sanrio clothing or a spooky seasonal tee emblazoned with this prancing feline.

Cinnamoroll

Who doesn't love this chubby, little dog who lives on a cloud with his friends and serves delicious treats at Café Cinnamon? A brightly coloured Cinnamoroll t-shirt is the perfect way to add some super cute style to your everyday look. We promise he'll whisk away your heart!

Pompompurin

Another darling puppy, Pompompurin is a fan favourite who loves collecting shoes, snoozing and eating pudding. There's a lot we have in common with this sweet golden retriever, and you can emulate his energetic and cosy nature with Sanrio clothes like our Pompompurin t-shirts or Loungefly accessories.

Kuromi

Though technically a villain, Kuromi is undeniably cute, and her cheeky personality makes us love her even more! She's My Melody's rival but you can tell them apart by Kuromi's edgy, punk-inspired style and devilish charm. Her t-shirts and merchandise are suited to fans who love a mix of cuteness and attitude.

What other Sanrio products are available?

Alongside the hmv range of character clothes, we stock plenty of other Sanrio merchandise that kawaii fans need to build up their collection.

• Sanrio merchandise: Our clothing range isn't just limited to t-shirts and jackets, you'll find a selection of backpacks, purses, mugs, keychains, stationery and more! You can make your very own Sanrio universe at home.

• Funko Pop! figurines: Curate a set to be admired with our Sanrio Funko Pop! figures. Serious collectors can enjoy limited-edition figurines with exclusive outfits and rarer characters like Aggretsuko and Pochacco.

• Hello Kitty merchandise: It's no surprise that Hello Kitty has a merchandise collection of her very own. From cuddly plushies and toys to wireless headphones and blind boxes, there's everything a Kitty fan could ever need.

Frequently asked questions

What styles and sizes are available in the Sanrio clothing range?

Our Sanrio clothing range is available in a selection of sizes, so you can choose the fit that feels just right, from snug and stylish to relaxed and comfy.

Available sizes include:

Small

Medium

Large

Extra Large

Is Sanrio clothing suitable for Hello Kitty fans?

Absolutely! If you can't get enough of Hello Kitty, you're in the right place. As one of Sanrio's most iconic and loved characters, Hello Kitty features across many popular designs. A fan favourite is the Exclusive Pixel Windows With Back Print Hello Kitty Green Tee, but that's just the beginning. Browse our Sanrio collection to discover even more adorable Hello Kitty styles!

How can I style Sanrio clothing?

Creating the ultimate Sanrio-inspired outfit, or anything else from the hmv clothing and accessories collection, is easy. Pair your favourite character tee with jeans for a casual everyday look or style it with a skirt and trainers for something a little more playful.

Want to take your fandom to the next level? Complete your outfit with the Cinnamoroll & Pompompurin Stud Earrings for a subtle touch of Sanrio charm or make a statement with the Sanrio x Strawberry Shortcake Loungefly Mini Backpack. Whether you're keeping it cute and casual or going all out for a convention, there's no wrong way to show off your favourite characters!

How quickly will my Sanrio clothing order arrive?

Good news, you won't have to wait long! Choose the delivery option that works best for you and get your new look on its way. With standard UK delivery, your Sanrio clothing should arrive within 2-5 working days from dispatch. Need your kawaii fix a little sooner? Express UK Delivery gets your order to you in just 2 working days.

Why choose hmv for your Sanrio clothing?

• You can always depend on us to deliver outstanding pop culture merchandise and media. We've got more than 100 years of experience behind us, and we stock thousands of products.

• Excellent customer service is at the core of our business – just take a look at all the positive reviews left by satisfied customers on Trustpilot.

• With Klarna, you can split the cost into three interest-free instalments or pay later in 30 days.
  Borrowing more than you can afford or paying late may negatively impact your financial status and ability to obtain credit. 18+, UK residents only. Subject to status. T&Cs and late fees apply.

• If you experience any problems with your purchase, you have a 30-day returns policy that you can use by visiting our returns portal.

• We'll always try to ship within 24 hours or pick up your purchase from a store with Click & Collect.

Buy your Sanrio clothes from hmv today

Say hello to your favourite Sanrio friends with our clothing collection. Whether you're looking for a cute tee sporting My Melody or a certain famous Japanese feline, we've got you covered.

You can explore our full Sanrio collection online today or visit your nearest UK store to browse the clothes in person. Our experts are always on hand to assist if you have any questions.

Just get in touch or use our help centre for further information. You'll find the advice you need on orders, exclusive events and store information.